
Wine Collective vs. Wine Club Canada: Comparing Canada's Top Wine Clubs
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For the past 15 years, Wine Collective and Wine Club Canada have been Canada's two premier wine clubs. Both practice their commitment to providing Canadians with monthly deliveries of quality wines, but how they do so differs in a few key ways.
This post will compare Canada's top wine clubs to help you determine the best fit for your tastes, interests, and budget.

Wine Club Canada: Overview
Wine Club Canada is all about highlighting Canadian producers with deliveries featuring new boutique operations every month. This provides its members with an adventure through Canada's lesser-known wine regions and supports local producers in continuing to craft high-quality wines.
Based out of Toronto, Wine Club Canada's professional wine experts work intimately with their featured wineries to elevate the Canadian wine industry and connect members to unique bottles they won't find in their local liquor stores.
Wine Collective: Overview
Wine Collective takes a more international approach to wine exploration. While monthly deliveries feature the occasional bottles from Canadian wineries, this wine club's primary focus is on highlighting different regions, food, and cultures around the world through wine.
Operating out of Calgary, Wine Collective is a fun Canadian wine club for those looking to sample international flavours but lacks the local exploration of highlighting Canadian wine regions.

Key Comparisons
Wine Selection
The most prominent difference between these two Canadian wine clubs is the types of wineries they feature in their monthly deliveries.
Wine Club Canada's team of experts works throughout the year to uncover the best boutique wineries in the country. They then work intimately with these local producers to hand-select red and white wine bottles that embody its values and ship them out to club members. In doing so, they ensure each monthly delivery is filled with unique bottles of Canadian wine you won't find anywhere else.
The Wine Collective takes a similar approach to choosing their featured wine. However, instead of highlighting local wineries, they focus on international producers from Australia, South Africa, Europe, South America, and North America. This variety can be a fun way to broaden your wine-drinking horizons, but it also comes with inconsistent quality in its featured wines.
While it ultimately comes down to preference, Wine Club Canada's commitment to highlighting and supporting local wineries gives it a slight edge over the Wine Collective when it comes to its wine selections.
Winner: Wine Club Canada
Membership Perks
Beyond the wines they feature, these two wine clubs offer similar content in their monthly subscription boxes. Each delivery includes the quantity and types of wine specified in your membership plan, along with expert tasting notes and suggested food pairings for a complete at-home wine-tasting experience.
Still, when it comes to additional perks, Wine Collective has a slight advantage. On top of their monthly delivery, all club members receive discounted prices on the club's online store. The store contains vintages from past wine club features, making the discount a great way to stock up on your favourite bottles.
Winner: Wine Collective

Flexibility
In terms of membership plans, Wine Club Canada provides greater flexibility to ensure you get bottles that you will enjoy. It offers monthly deliveries of two, three, or six bottles in red or white exclusive packages or a mix of both. It also provides full-case memberships that include all 12 bottles from that month's featured winery.
While Wine Collective offers some customization, it's not as extensive. For starters, you still have the option of two, three, four, or six-bottle packs, but only the two-bottle plans have an all-white option. Larger packages come with red wine only or mixed options, and they don't have a 12-bottle plan.
Winner: Wine Club Canada
Pricing
When comparing listed prices, Wine Collective appears to be the more affordable option, with plans starting at $64.99 monthly for its two-bottle pack. But this only covers base shipping fees. In most instances, additional costs will be tacked on.
For example, an address in Alberta, where Wine Collective is based, comes with an additional $15 delivery charge. This puts it on par with Wine Club Canada's $79 two-bottle plans, which include free shipping anywhere in Canada.
Additionally, while Wine Club Canada features the same wines within each of its tiers to ensure consistent quality across membership plans, Wine Collective charges a premium for its top-level wine bottles.
Although this gives members a bit more flexibility, it also makes Wine Club Canada the more affordable way to enjoy the best wines in Canada with each new delivery.
Winner: Wine Club Canada

Advantages of Wine Club Canada
Wine Club Canada and Wine Collective each provide their members with distinct benefits. But when it comes to being the country's best wine club, Wine Club Canada comes out on top through its commitment to:
- Highlighting local wineries hand-picked by professional wine experts.
- Supporting local wineries and elevating the Canadian industry.
- Featuring unique Canadian wines that are unavailable at local liquor stores.
- Offering customizable subscriptions to fit a variety of preferences.
- Providing nationwide free shipping.
Who Should Choose Wine Collective Wine Club?
Although it could better highlight local Canadian wines, Wine Collective still has its benefits. You should consider a Wine Collective membership if you:
- Prefer international wines over local producers.
- Want exclusive discounts on the Wine Collective online store?
- Live in the Alberta area to avoid shipping fees with in-store pickups.

Which is the Best Monthly Wine Club in Canada: The Final Verdict
Wine Club Canada and Wine Collective offer excellent wine subscription services, but Wine Club Canada can't be beaten when it comes to being the country's premier wine of the month club. Its focus on local producers makes it the best way to explore and celebrate the Canadian wine industry, with 15 years of experience connecting its members with the best wines in the country.
Explore wine club subscriptions and begin sampling your way through Canada's wine regions.